How to Choose the Right Real Estate Agent: A Complete Guide

1. Look for Experience and Local Market Knowledge

Real estate markets vary from city to city, so choosing an agent with extensive experience in your area is crucial. An experienced agent will:
✅ Understand local property values and trends.
✅ Have strong connections within the community.
✅ Know how to price your home competitively (if selling) or negotiate the best deal (if buying).

Tip: Ask potential agents how long they’ve worked in your target market and request recent sales data for homes similar to yours, if selling.

2. Check Credentials and Licensing

Make sure your agent is licensed and in good standing with their state’s real estate board. You can verify this information through your state’s real estate commission website.

Additionally, some agents earn extra certifications that show expertise in specific areas:
🏡 ABR® (Accredited Buyer’s Representative) – Specializes in working with buyers.
🏡 CRS (Certified Residential Specialist) – Has advanced training in residential real estate.
🏡 SRES® (Seniors Real Estate Specialist) – Focuses on helping buyers and sellers over 50.

These credentials and others can give you confidence in your agent’s expertise.

3. Read Reviews and Ask for References

A great real estate agent should have a strong reputation and positive client feedback. Here’s how to check:
✔ Read online reviews on Google, Zillow, Realtor.com, and social media.
✔ Ask the agent for recent client references and contact them to hear about their experience.

Red Flag: If an agent has multiple negative reviews or refuses to provide references, consider looking elsewhere.

4. Assess Their Communication Style

Buying or selling a home is time-sensitive, so you need an agent who is responsive and communicates effectively.

When interviewing agents, ask:
📞 How quickly do you respond to calls, texts, or emails?
📅 Will you provide regular updates on my transaction?
🕒 What’s your availability for home showings or meetings?

If an agent is difficult to reach or doesn’t prioritize your concerns, they might not be the best fit.

5. Compare Marketing Strategies (For Sellers)

If you’re selling a home, an agent’s marketing strategy plays a big role in attracting buyers. Ask potential agents:
🎯 How will you market my home (online listings, social media, open houses)?
📷 Do you use professional photography and video tours?
📢 What’s your strategy for pricing and negotiating offers?

A great agent will have a solid marketing plan to showcase your home and maximize its exposure.

6. Understand Their Commission and Fees

Most real estate agents work on commission, typically ranging from 5-6% of the home’s sale price (split between the buyer’s and seller’s agents). Before signing any agreement, clarify:
💰 What’s your commission rate, and is it negotiable?
📜 Are there any additional fees I should be aware of?

While the cheapest agent isn’t always the best, understanding costs upfront helps prevent surprises.

7. Trust Your Instincts

At the end of the day, you want an agent who is knowledgeable, professional, and someone you feel comfortable with. If something feels off or you don’t trust their judgment, keep looking.

Pro Tip: Interview at least three agents before making a decision. Compare their expertise, personality, and approach to ensure the best fit for your needs.

Final Thoughts

Choosing the right real estate agent can make your buying or selling experience smooth and successful. By doing your research, checking credentials, and ensuring strong communication, you’ll find an agent who truly has your best interests at heart.

📞 Need help finding a top-rated agent? As a Nationwide Referral Realtor Expert, I connect buyers and sellers with trusted, high-performing agents in cities across the U.S. Contact Davida Roze today to get matched with the best real estate professionals near you!

Realtor Davida Roze 361-278-3501 / 912-844-7700